If you want your videos to do well on YouTube, you need to add good tags. For those asking what YouTube tags are, they are words or phrases that you add to your video to describe them and help viewers to find your video. With the right tag, even if you misspell the content of your video or the viewer misspells your video in the search field, they will still discover the video.
When it comes to the biggest video sharing platform in the world, practically all attention gets diverted to the YouTube social network. YouTube has gone a long way in making the sharing of video content between friends, family, and followers become a seamless and straightforward process. Of course, the platform offers a wide range of features targeted at all of its users; it still ensures it includes a couple more for brands, businesses, and business owners across the entire globe to make use of. Still, the common practice of buying YouTube views is one thing that goes hand-in-hand with YouTube ads for getting the most YouTube views possible.
One of the many features YouTube has created for brands is the Ads feature. YouTube is also regarded as an avenue for brands and companies to promote their business to millions of active users. Through the YouTube Ads feature, people can work on adverts for their business and send these adverts to users across the platform. Of course, there are various plans people will need to purchase to make this a reality for their business; they still need to work on understanding the ins and outs of the feature.
If you are someone who has tried looking into YouTube Ads, then sit back as this article will serve as a guide on the most proficient method to use the feature efficiently. Here are the essential things you have to know about YouTube Ads.
Understand the formats of YouTube Ads
YouTube Ads offer a chance for people to promote their business on the platform. However, when it comes to getting the best out of the feature, you should be ready to understand the formats behind YouTube Ads.
Skippable in-stream ads
Just as the name implies, these are ads that can be skipped by the user. When you purchase ad spaces for skippable in-stream ads, you get the chance to present your ads directly to a user while they are watching a video. With this ad format, you give users the option to skip your adverts.
Non-skippable in-stream ads
Non-skippable ads are ad formats designed to take away permission for users to skip an advert while streaming a video. Of course, to avoid annoying the users, the platform ensures this type of adverts last for a few seconds before returning a user to the video they were steaming.
Bumper ads are ad formats designed to be displayed 6 seconds before a regular video on the YouTube platform. If you are having intentions of purchasing ad spaces and would not like to interfere with the streaming of videos of users, then the bumper ad format could be your go-to choice. With the ad format, you can easily show a six-second video that is non-skippable to users of the YouTube platform.
If you wish to advertise somewhere on the YouTube platform that is not within the video a user may be watching, then going for the in-display ad format may be a great choice. This type of ad formats allows ads to appear on the right-hand side of a user’s screen and are charged on a per-view basis.
Set a budget
Now the next thing you need to understand is the budget involved when dealing with YouTube Ads. Depending on the kind of ad format you choose, you stand a chance to be presented with a lower budget, or a higher one that requires a lot of investment.
Luckily, through the improved ad tracking of the YouTube platform, you can pay for only ads that favor you. This can be a pay-per-view basis and is regarded as one of the best ways to use ad services. When you figure out the number of sales or traffic you need to be generated from your YouTube advert, you can work on setting a budget for it.
Start a new campaign
After doing the above-listed things, you should go ahead with starting a new campaign. In case you do not know, YouTube is a subsidiary of the Google Inc company. So when it comes to accessing its Ads section, you can do this by going through the Google Ads platform.
Firstly, you need to upload the video which you want to use as your marketing video. Please create a new campaign through Google Ads and configure it. While configuring, you will be prompted to provide information on your budget, networks, start and end dates, a language, and also a location.
Choose where you want your ads to be shown
Setting up the placement of your ads is also one of the many things you will need to do during the creation of your campaign. To get the best out of this, you will need to understand what specific places you would want your ads to show. Leaving this section blank will get your advert to show on any YouTube placement. You might also need to set up keywords and target words to help your video ads show up relevantly across the platform.
Select an audience
As a business owner or social media marketer, you should understand that the audience of any business is one of its most essential parts. Through the YouTube Ads feature, you can target an audience with your video ads and help people who are likely to be interested in your business easily find it.
Focusing on your target audience can do a great job in the promotion of your business. Luckily, the video ads feature enables people to comfortably reach their specific audience through the availability of information on certain factors.
Look into key metrics
There are specific metrics they can significantly help you understand how your ads are performing on the platform. Some of these metrics include impressions, reach, audience, branding, conversions, and a lot more. Looking into these metrics can efficiently help you understand the reports generated concerning your video ads on the YouTube platform.
YouTube is a great avenue for marketers to carry out their marketing and promoting tasks for businesses and brands across the globe. Thanks to the fantastic features offered by the platform, doing this is a lot easier. The above are some of the tips to help you get acquainted with the YouTube Ads feature. Good luck!
YouTube is a great platform that has thrilled the world in several unique ways. Today, YouTube is regarded as the world’s largest video sharing platform. Due to its amazing features, it has become suitable to be used by anyone around the world.
Of course, YouTube can be used by just about anyone. However, there is some video content that may not be idle for kids to view. As a parent, you are most likely to understand what kind of videos your kids can view to enable them to learn and understand certain things. In the same sense, you can easily understand those that may be harmful or not suitable for their viewing. Luckily, YouTube understood this too and implemented the Parental Control feature.
Except you live on another planet, which I know you don’t, you’ve definitely heard of the platform YouTube. The site is the most popular video-sharing platform that you can find on the internet, it has occupied this position for years, and it doesn’t seem like it will relinquish it anytime soon.
The sudden rise in video blogging culture is primarily due to the cravings of an average teenager and young adult for entertainment in a way never seen before. This rise is the major reason why everyone wants to start a YouTube channel. Why won’t they want to, after all, it can give you fame and increase your influence, it can also make you money while doing what you love.
If you have a YouTube channel or you plan to have one, then you need to learn the right strategy to make your channel a successful one. Don’t forget to buy YouTube views and be aware of the myths! You won’t have a successful YouTube Channel by adding any videos to YouTube.
It is a standard view that YouTube stars make money, but only a few of their viewers can tell how their high viewership transcribed into cash. If you own a YouTube channel, or you plan to own one, this article will teach you how you can make money from making videos and putting it on the popular platform. In fact, people are forced to buy YouTube views to get their channel monetized under the current system.
When you become a YouTube star, remarkable things happen. You won’t just be famous; you will also receive cash for posting those videos you love or probably don’t like. If you love money, and you want to make it off YouTube, then pay attention to this article on how to make money from your YouTube channel.
You want more traffic on your website, don’t you? If you gave an affirmative answer to that question, then you should read on to know how to use YouTube to drive traffic to your website.
Traffic is what ensures that what we have on our website is accessible to the public. Without traffic, our site is as good as an empty one. Traffic helps us to build our business and draws the clients we need to be profitable.
When it comes to making sales, you’re up to a great start since you have a website. However, you need to also work on driving traffic to your site. One way to do this is by using YouTube. More businesses are beginning to embrace YouTube as the tool they use to share information with the public and connect with current and potential customers. We’re going to go into the nitty-gritty of why YouTube is should be a top choice tool for your digital marketing campaign.
Even if you are jumpstarting your YouTube views like most people do today with buying YouTube views, these tactics work great. It would be best if you were promoting your site on YouTube for the following reasons:
For those who don’t know what YouTube watch time is, it is time a user spent streaming your video from the official YouTube website. Your YouTube Watch Time is a much better method for determining which video captivates users than YouTube views; this is because YouTube views count those who click on your video as a view, while YouTube Watchtime measures the time that a user spent on a video.
One primary reason why YouTube Watchtime should be essential to everyone who wants their video to rank well on YouTube is that YouTube uses this feature to rank videos on their platform. In the past, YouTube rank videos based on your number of views, now it is not the case. The consequence of this is that your YouTube videos should captivate your video streamers such that they will want to watch the video till the end. Thus your YouTube videos must be well optimized for YouTube watch time, but how do you do that? Here are things you can do to increase your YouTube watch time. Don’t forget to see the safest websites you can buy YouTube views from as well.
YouTube is primarily a verb now when it comes to searching for videos. The platform has coined a massive share of content sharing niche. It is easy to predict that a lot more people are watching YouTube than before, and from the looks of things, we can certainly conclude that a lot more people will be using the feature in years to come.
With this in mind, YouTube keeps introducing new features to cater to the desire of their ever-increasing users.
In this article, we’ll be looking at some new features that can make your use of YouTube a more memorable one. The features that we’ll be discussing will be those that you probably don’t know. Let’s jump right into it!
1. AR Beauty Tool
Augmented Reality is a new technology that has the potential to be the next big thing in tech space. Recently, the most popular search engine, Google, just launched a new Augmented Reality feature that it calls Live view for having a better sight of a location on Google map. Now, they have released an AR feature for YouTube. The name of the functionality is the AR Beauty tool.
You can find this feature on YouTube when you search for “golden goddess makeup tutorial.” With this feature, you can try on numerous shades of lip color right within the app. You can use this feature on your device by opening the video on your phone’s YouTube app, then tap on the “Try it on” button that you’ll see at your right-hand-side, just below the video.
The moment you notice that the Virtual Try-On window is up, tap on the “OK” button.
You can change the lip color to the one you prefer, tap on another colored circle, and it will change to the color you chose.
2. New Discover Suggestions
YouTube gets over 80hours of video every 10 seconds. But how do you keep track of those contents that interest you? Although YouTube’s algorithm is doing well in trying to suggest relevant and new videos to you, it is not enough. As such, YouTube has introduced a new feature that will put the power of discovering new videos into your hands.
This feature helps the YouTube user to keep track of videos based on your topic of interest. You will see this feature at the top of your YouTube app.
They designed it in a way that you can choose the videos you want to watch based on the creator or a topic. Tap on a topic you’re interested in, and you will see a list of trending videos.
You will see a bar beneath a video you’re watching; this bar will help you to find videos that are similar to what you’re watching.
3. Check Time Spent on YouTube
The fact that you’re reading this article gives me a hint about you, which is that you have spent countless times on YouTube.
But do you know that you can now track your time spent on YouTube? Yes, you can, and here’s how to check.
You can check the time by tapping on your YouTube profile picture. Your Account page should open, then find and tap the “Time Watched” option.
YouTube will take you to a page where you will see stats about your YouTube history across all YouTube properties, except for YouTube TV and YouTube Music.
You will find this feature when you go to “Tools,” then “Time Watched.”
This feature lets you set the alarm to stop yourself from watching videos continuously. Tap on the toggle next to the “Remind Me to Take a Break” feature. After changing the toggle on, then set your preferred reminder frequency. YouTube will alert you when you cross that limit.
5. Use Swipe Gestures to Navigate the Platform
iPhone users now have several features that can guarantee them a better YouTube experience. One of these features is the introduction of gestures for easy YouTube navigation.
You can now swipe to the left if you want to check the previous video, or swipe to the right if you’re going to check the next one.
6. Use YouTube to Get a Free Transcription of Video or Audio Files.
If you desire to use a platform that will freely transcript your videos with ease, then YouTube is the right place.
If you want an automated transcription of your YouTube video, you must first upload the video to YouTube, after which you will tap on “More” that you will see just below the title you chose for your video. You will see a drop-down menu, tap “Transcript.” You will see the transcript as a new module in the same window.
For audio files, you have to find a way to upload your audio file to YouTube. You can get this done by using a third-party service like “TunesToTube.” It will take a while for your audio to upload. Once you’re through, follow the instruction in the subsequent paragraph to get your automated transcript.
7. YouTube Kids App
In case you’re not comfortable having your kids roam around the platform, you can activate the secure version called YouTube Kids. This feature works differently from the regular YouTube platform because it uses filters to select and display only videos that are safe for kids. The great thing about this feature is that it is free thanks to highly regulated ads. You can also limit the time your kid can spend on the platform.
Although the algorithm is good, just like any other algorithm, you should have it in mind that YouTube’s algorithm is not perfect.