1# Color of Thumbnails
The Thumbnail is the first thing that the audience sees on YouTube. You should be able to attract the audience by creating an alluring thumbnail. Experts say that 90% of the popular videos on YouTube uses a Traditional thumbnail. Added by YouTube, “Thumbnails are usually the first thing viewers see when they find one of your videos.” you would want to know, how can you create a thumbnail that distinguishes itself from others.
We use the “BOGY” Thumbnails. What is a “BOGY” thumbnail? BOGY is an abbreviation of what color to be used as thumbnails.
BOGY stands for:
- Blue
- Orange
- Green
- Yellow
The importance of using these colors is to stand out and gain attention because the site color is majority white, black and red.
You may want to think of a color that can present your brand. For example, the Channel of “THE BRIGHT SIDE” which in their videos, uses the colors a majority of blue, yellow, orange and purple.
Any color can be used in creating your thumbnail, but you always gotta remember that you need to stand out and gain attention once your audience searches for a video.
2# You need to have a Template for your Video Description
Always have the mindset to create an effective Video Description. You can market your video by developing a great YouTube description. Now, let us discuss on how to create an efficient video description.
STRONG INTRO:
Always start with a bang! It is very crucial to have the first batch of lines to be very alluring to the audience. Make sure to include your target keyword in the first lines of the introduction. Remember that YouTube factors keywords in your introduction, so always secure keywords at the beginning of your video description.
The first batch of lines is what the target audience sees when clicking your video. When the lines are persuasive, more people would be curious about your video and might click to watch it.
150 WORDS ONLY BODY
What you need to do here is to talk about what can the viewer learn from the video. The key is in the details, my friend! Make use of the 150 words to discuss further details of the video and always include your target keywords.
INCLUDE DESCRIPTION LINKS
Always include extra info of yourself and your videos. May it be social media or about your channel. The more links you have, the better!
3# Creating Different Playlists
Just like segregation, creating a different playlist is a great way to make an easy and effective way to take apart what topic is linked with another.
Alternating layouts is a way to entice people’s eyes. In changing the layout, you may do it yourself by editing it on your channel page.
4# Having a Catchy Title
The monumental part of your video is having a Catchy Title. The title you make will be all or nothing, so come up with a good one!
With statistics, adding brackets or parentheses on the title of your videos. You can add words or numbers with the brackets and parentheses that have essence for your video would be a big help to your success.
Lastly, only use up to 50 characters, because the study shows that videos ranked up best with 50 characters or less.
5# Provide Suggested Videos
Suggested videos have a huge contribution to the success of channels. These videos are connected videos that YouTube post next to videos you are currently streaming.
So tag videos like other channels to rank your videos.
6# “MVC Formula”
What does MVC mean? MVC stands for Main Keyword, Variations and Category. Let us breakdown what to do with the MVC Formula.
Having the “Main Keyword”
You need to utilize your main keyword as your primary and secondary tag.
Getting “Variations”
Having a variety of keywords to support your main keyword is a must to broaden your reach to garner more views.
Describe your “Category”
Usage of broad tags can aid YouTube to understand the topic discussed and how to categorize your video.
7# Share your Videos on Online Communities
One of the best ways to promote and get more views on YouTube is to share your videos in the Online Communities such as Reddit and Quora.
8# Video Ranking in Google Search
Videos ranked in Google can result in tons of views. So how can you rank up?
The first thing you do is to state the keyword loudly and frequently in your video. And the second is to create a transcript of the video you have created for Google to fully understand the contents of your video.
9# Maximizing Comments, Likes and Subscribes on your Videos
Youtube prioritize the number of views and subscriptions of a video to rank it. The comments, likes, and subscribers are connected with the rankings in the search bar on YouTube. Now, what can you do to get more people hooked with your videos? Simply ask them to get engaged with your video. Use taglines when asking like “Comment down in the comment section, click like and subscribe, and see you on my next video!”
10# Enhancing Your “Session Time”
What does “Session Time” means? Is it even important?
Session time is the entire number of time that someone consumes after viewing your video on YouTube.
It is a vital point that YouTube considers. YouTube even stated that: “The goals of YouTube’s search and discovery system are twofold: to help viewers find the videos they want to watch, and to maximize long-term viewer engagement…”
In short, if the viewer stays after watching your video, session time increases. But if the viewer leaves YouTube after watching your videos, it would decrease your session time, that’s gonna hurt.
The best thing to do to improve the session time needed is to put your best foot forward. Make your best video the first thing they see that can boost their engagement to keep watching videos.
11# Make the Most of Every End of your Video
Using the end screen is a way to get more views for your other videos. But how can you utilize the end screen?
First is to pick the most popular video of yours, or choose the most viewed video on your channel.
Next is to find another one of your videos that can connect to that popular video and put it at the end of your video.
Lastly, link the video in the End Screen.
Remember to correlate your videos for the engagement of the viewer.
12# Familiarize yourself in Using YouTube SEO
Another way to get views on YouTube is by learning and using “SEO” or Search Engine Optimization. And what to learn? THE BASICS! These are some of the basic things you need to learn:
- Researching Keywords
- Refining the Titles, Descriptions, and Tags
- Improvement of Audience Retention and Watch Time
- YouTube Signal Engagement
13# Use Appealing Playlist Titles
Always remember that the way to attract the attention of the viewer is to have an engaging title of your playlist.
14# Highlight Your Videos using Own Blog
Inserting your YouTube videos into your blog is a great way to boost those views. Why?
Simply because linking your videos to your blogs can reach more audiences and can even result in higher video ranking.
15# Share! Share! Share!
One way to share your video on social media is to find a snippet of your original video and post it on all the platforms you have in mind, Facebook, Instagram, Twitter, etc.
In this way, you may attract people to watch the full video on YouTube.
Remember, post the link of the full video in the comments.
16# Upload your Videos on YouTube at the Best Time Possible
Are you wondering when is the best time to upload your videos on YouTube? The answer is when your subscribers are online. But how can you know when are they online? Experimenting is a way where you try to analyze by yourself when is the time to upload your video or using a tool to study when is the best time to upload would be a big help. An example of a tool is VidIQ.
17# Using “The Card Bridge”
Boosting your YouTube views and the Session Time would be a piece of cake by using The Card Bridge.
The Card Bridge works by following these steps:
First, locate the report of audience retention on one of your videos and identify when did the retention drop occurs.
The next thing to do is to display the card at the time of the retention drop.
Now that is the Card Bridge. It can transmit the person to other videos before they can even click away.
SOME BONUS TIPS FOR YOU
Bonus 1: Getting Featured On the Homepage of YouTube
There are two ways to amp up the chances that your video will get featured on the audience’s homepages.
The first is to endorse your video for the first 2 days after you upload it.
YouTube features videos that are new and popular at the same time. And if you have a lot of viewers, you may have a chance to get featured on the homepage.
Second, it to increase the number of your YouTube subscribers. When you are being subscribed by a person, you have the chance that you may get featured on the homepage of that person.
Remember, more subscribers, more chances in landing on the homepage.
Bonus 2: Frequent Usage of the Methods that Worked Before
Here is what you need to do:
Find the most viewed videos or with high audience retention and use the method that you applied in making videos in the future.
Bonus 3: The Community Tab Preview
Make a Trailer for the next video or Create a post on what to expect for the next video in the Community Tab.