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7 Most Common Mistakes Entrepreneurs Make On YouTube

Instead, you need to come up with a strategy to ensure that your YouTube business channel will be up and running.

An Entrepreneurs Guide to Starting A Successful YouTube Channel For Their Business

A lot of business owners are now considering taking a plunge into the best sites to buy YouTube views to advertise their brands. Well, no one can blame them. Such is a smart move considering that 300 hours of videos are uploaded to the platform every single minute. However, it is not as easy as creating a channel and uploading your videos there. Instead, you need to come up with a strategy to ensure that your YouTube business channel will be up and running. 

To help you, below are the steps to starting a YouTube channel for your business, and the 7 most common mistakes new YouTubers make while trying to be an Entrepreneur:

Step 1. Start With the Basics

The first thing that you need to do when starting is finding the top 10 best websites to buy YouTube views so your business channel is to blow up once you register on the platform. This is a step that is incredibly easy to do. With just a few clicks, you will be able to make an account and set up your new YouTube channel. 

To set up your channel, log in to YouTube and click on the user icon located at the top right of your screen. Next, choose the gear icon which will navigate you to the account’s settings. Click on “Create a new channel.” After that, select “Use a business or other name.” Lastly, add your business name and then click “Create.”

Step 2. Fill Out the About Section

In case you are wondering how you can start a YouTube channel that catches the attention of your target audience, then one way to do that is by filling out your profile along with your channel description. Such is the very first option that you will see after you have successfully created a channel for your business. 

In the channel description, you should describe your brand and tell your viewers what they can expect to see on your channel. In addition, this is an excellent place where you can add links to your social media accounts and website. 

Moreover, your channel description will appear in more than one place on your YouTube c  hannel. For this reason, you have to make sure that you put your best foot forward when you fill it out. 

Step 3. Channel Out Your Inner Artist

When you visit a YouTube channel, the first thing that will greet you is a large banner that displ ays the channel name. This banner is the channel’s cover photo and is an important factor for introducing your brand.

When creating a cover photo, you can be as minimalist or as extravagant as you want. However, you need to make sure that your brand is the banner’s focal point. The reason is that it will be the first impression that someone gets once they visit your channel. 

An Entrepreneurs Guide to Starting A Successful YouTube Channel For Their Business

In addition, you do not have to be a professional graphic designer to create a cover photo. There is a great list of photo editors on the internet, so you can choose one that you will feel comfortable using.

Moreover, it is important to note that your cover photo should be uploaded at 2560 x 1440 pixels with a maximum file size of 4MB.

Step 4. Know Your Market to Identify Your Type of Content

Since you are starting a YouTube channel for your business, then you should already have more than enough source material that you can work with. For this reason, you will be able to approach your video content in more ways than one.

In case you have a complicated product and you want to help them learn more about it, then you can create video tutorials to do so. Or if you want to show off some excellent reviews from your former customers, then you can create a video that contains those testimonials. This way, your YouTube channel will have a variety of content that users can consume. More so, these videos can resonate with various viewers. 

Additionally, you should make content that is specifically developed for your business’s target demographic. Such is a powerful inbound marketing technique that you can use to catch the attention of potential customers towards your brand. The more that you serve your target audience, the more likely they will want to check out your business.

Step 5. Come Up With A Good Channel Trailer

Channel trailers are an excellent way to introduce yourself to new visitors. They are usually short and sweet but allows you to let your audience know who you are and what your content is all about. In addition, it also tells them the kind of content that they can expect to see in your channel.

Step 6. Upload Your First Video

Once you have already set up everything in your YouTube channel, then you are ready to upload your first video. You will find the upload option sitting at the top right of the screen after you log into your account. 

Step 7. Optimize So Your Target Audience Can Easily Find You

When you are uploading your video, YouTube will ask you to fill in a title, tags, and video description. These three are important components that make your video easily discoverable when a user searches for its topic. For this reason, it is important that you fill them in well.

Just like website SEO, YouTube has its very own set of parameters that you can do to optimize your video for search. Fill these sections in with relevant keywords that describe both the video and your business. Your title and channel description must be rich with keywords, but not heavily stuffed. 

An Entrepreneurs Guide to Starting A Successful YouTube Channel For Their Business

If you optimized your video well for YouTube itself, your videos can also extend to search engines. As a product owned by Google, YouTube has tight integration with the search engine giant. For this reason, if you play the cards correctly, you will be able to find your videos ranking high not only on YouTube but also on Google. 

Needless to say, YouTube is an extremely useful platform that allows businesses and entrepreneurs to grow their audience and customer base.


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