You have probably heard stories of YouTubers posting viral videos and making a ton of money from their videos. Like many of us, stories of people making money online are bound to catch your attention, and maybe you have been thinking of creating a YouTube channel and making money out of it too. Hate to burst your bubble, but truth be told, YouTube is a tough place to make money.
Generally, the most logical way of making money on YouTube is through ad placement with Google’s AdSense program. The average estimate of money earned from YouTube ads is about $7.50 for every 1,000 impressions. Depending on the advertiser, an impression could be a click or watching an ad for a predetermined length of time. Granted, that’s not a whole lot of money. In addition, that means when a viewer skips an ad or when they are running an ad blocker, you are not going to get paid. It‘s evident that YouTube videos are not the best way to make money online. However, this does not mean that YouTube is not important to your business. On the contrary, YouTube can serve as a very effective tool for promoting your brand.