40 Stats To Craft A Winning 2017 Video Marketing Strategy

In case you haven’t heard, video marketing is the way of the future.

According to the Cisco Visual Networking Index (Cisco VNI), videos will be responsible for about 80% of consumer-initiated internet traffic by 2020. This means more and more consumers are referring to videos in order to help them make a purchasing decision.

With these impressive numbers, it would be a shame for businesses and marketers like yourself to miss out on the promising potential video marketing has to offer.

Below, we gathered some of the most important facts and figures you need to know in order to craft a winning video marketing strategy for 2017. Some of them will no doubt surprise you.

Ready to jump on the video marketing bandwagon? Here’s everything you need to know.

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High-Quality vs. Low-Quality YouTube Views – What’s the difference and why you should care

High-Quality vs Low-Quality YouTube ViewsYou just uploaded your latest video to YouTube and are waiting for the views to come in. You check back later in the day, but the only view you see is from your best friend. People are naturally drawn to watching videos with more views and comments, so you need a way to get people viewing your videos and leaving comments.
 

Start with a Great Video

The best way to get views on your latest upload is to start with an interesting, original video. High-quality videos, with great content, tend to gain a lot more views compared to boring, poor quality videos. You want to get people engaged with and commenting on your videos, and sharing the video with their followers, which will result in even more views. But what if you’ve got the most awesome and creative video on the planet, but still aren’t getting views?
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